The JK isn't dying. There are too many people out there who prefer comfort and plastic luxury over good ol' fashioned, down-n-dirty off-road fun. The JK is spectacularly thriving...and that's a good thing. From what I've seen, the JL isn't different enough to deserve a new letter designation (though I haven't seen Chrysler officially designate it as the JL)...and I certainly hope they don't call the new Wrangler pickup a Scrambler. There will, of course, be the inevitable comparisons and it may actually revive interest in our classic Jeeps. Have you heard the story of Frank and the Three Jeeps? He enjoyed a Scrambler for 14 years until, like a fool, he thoughtlessly sold it one day. Then after 7 years without a Jeep, he bought one of the first new Rubicons in '03. It was a fantastic Jeep but it was just too small. He thought he wanted a larger JK...so he sold the TJ and brought home a new 2013 Unlimited Rubicon. It didn't take long for him to realize his mistake. The JK was just too big, too fancy, too computerized, and too difficult to lower the windshield. Frank finally realized that, all along, the Scrambler was "just right." In a typical fairy tale ending, he was able to track down his trusty, and luckily non-rusty, ol' CJ8 friend and they are once again Jeeping happily ever after.